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Analytics
Creating an e-shop
Creating a website
SEO
Magazines and brochures Case study: training room
The leader in selling underwear, Trenýrkárna.cz, pointed to the limits of the old email tool - poor automation options,...
01
December
Posts by Marek Ružička
28
Apr
THANKSGIVING A performance channel on the thank you page that brings in new customers
At PromoGEN, we are constantly looking for innovations that can increase sales for our clients and we focus a lot on email marketing.
...
24
February
Seznam.cz introduces a revolution in transactional emails
Seznam.cz comes with a new feature in the form of structured data for orders.Thanks to them, key information about the order (number, status,...
24
February
How do I play a video directly in an email on Seznam.cz? We have a solution for you!
It has long been a rumour in email marketing that it is not possible to play a video directly in an email client, as most ...
08
Oct
How SMS campaigns increase performance and turnover
At our client Trenýrkárna.cz, we have been focusing on optimizing the Customer Journey for a long time and we use a wide range of marketing channels...
03
June
Tips and tricks for top mail templates
Email marketing is a key part of a successful digital marketing mix. A well-prepared email template can significantly increase...
22
Apr
Push notifications - case study
Push notifications have long been a neglected channel, but recently many e-shops have realized their quick payback and great...
01
December
Big test: Abandoned cart in practice
Email automation is an integral part of a successful e-shop. One of the key automations that can significantly impact conversion...