{"id":10986,"date":"2024-10-08T07:01:10","date_gmt":"2024-10-08T05:01:10","guid":{"rendered":"https:\/\/promogen.cz\/?p=10986"},"modified":"2025-12-01T23:49:10","modified_gmt":"2025-12-01T22:49:10","slug":"blog-jak-sms-kampane-zvysuji-vykonnost-a-obraty","status":"publish","type":"post","link":"https:\/\/promogen.cz\/en\/blog-jak-sms-kampane-zvysuji-vykonnost-a-obraty\/","title":{"rendered":"How SMS campaigns increase performance and turnover"},"content":{"rendered":"<div class=\"vc_row wpb_row vc_row-fluid vc_row-o-content-middle vc_row-flex wd-rs-63ce9c472e937\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center imgblogstin\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_shadow_border  vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2024\/10\/Navrh-bez-nazvu-21_X-Design-scaled.png\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Tren\u00fdrk\u00e1rna.cz - SMS campaigns\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2024\/10\/Navrh-bez-nazvu-21_X-Design-scaled.png 2560w, https:\/\/promogen.cz\/wp-content\/uploads\/2024\/10\/Navrh-bez-nazvu-21_X-Design-400x225.png 400w, https:\/\/promogen.cz\/wp-content\/uploads\/2024\/10\/Navrh-bez-nazvu-21_X-Design-1300x731.png 1300w, https:\/\/promogen.cz\/wp-content\/uploads\/2024\/10\/Navrh-bez-nazvu-21_X-Design-768x432.png 768w, https:\/\/promogen.cz\/wp-content\/uploads\/2024\/10\/Navrh-bez-nazvu-21_X-Design-1536x864.png 1536w, https:\/\/promogen.cz\/wp-content\/uploads\/2024\/10\/Navrh-bez-nazvu-21_X-Design-2048x1152.png 2048w, https:\/\/promogen.cz\/wp-content\/uploads\/2024\/10\/Navrh-bez-nazvu-21_X-Design-18x10.png 18w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div id=\"wd-6735f3465f942\" class=\"wd-rs-6735f3465f942  wd-button-wrapper text-left\"><a href=\"https:\/\/promogen.cz\/en\/category\/newsletter\/\" title=\"\" class=\"btn btn-color-primary btn-style-default btn-style-rectangle btn-size-small mtcenter\">E-mailing, E-shops, Advertising<\/a><\/div>\t\t\t<link rel=\"stylesheet\" id=\"wd-section-title-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-section-title.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-mod-highlighted-text-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/mod-highlighted-text.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\n\t\t<div id=\"wd-6703de4ae7baf\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-rs-6703de4ae7baf wd-title-color-primary wd-title-style-default text-left mtcenter vc_custom_1728306780205 wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-xxl\" >How SMS campaigns increase performance and turnover<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-text-block-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-text-block.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\t\t<div id=\"wd-6703de751f67b\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-6703de751f67b text-left  mtcenter\">\n\t\t\t<p>At our client Tren\u00fdrk\u00e1rna.cz, we have long focused on optimizing the Customer Journey and use a wide range of marketing channels such as emailing, push notifications, linking to Sklik and Facebook ads.<\/p>\n<p>Recently, we have been focusing intensively on SMS marketing, which we have thoroughly optimized to fully exploit its potential and achieve even better results.<\/p>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\">\t\t\t<link rel=\"stylesheet\" id=\"wd-social-icons-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-social-icons.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-team-member-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-team-member.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t<div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><section class=\"vc_cta3-container\"><div class=\"vc_general vc_cta3 vc_cta3-style-classic vc_cta3-shape-rounded vc_cta3-align-left vc_cta3-color-classic vc_cta3-icon-size-md vc_cta3-actions-right vc_custom_1731657078215\"><div class=\"vc_cta3_content-container\"><div class=\"vc_cta3-content\"><header class=\"vc_cta3-content-header\"><h2>See our full case study with results in detail!<\/h2><\/header><p>You might be surprised how SMS campaigns can work and how much of your turnover can come from purchases made from such campaigns.<\/p>\n<\/div><div class=\"vc_cta3-actions\"><div class=\"vc_btn3-container vc_btn3-inline\" ><a class=\"vc_general vc_btn3 vc_btn3-size-md vc_btn3-shape-rounded vc_btn3-style-modern vc_btn3-color-black\" href=\"http:\/\/promogen.cz\/wp-content\/uploads\/2024\/10\/Trenyrkarna_case_study_final-1.pdf\" title=\"\" target=\"_blank\">Full case study<\/a><\/div><\/div><\/div><\/div><\/section><div class=\"team-member wd-wpb text-left  member-layout-default\"><div class=\"member-image-wrapper\"><div class=\"member-image\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2024\/04\/foto_2023-10_MR-150x150.png\" class=\"team-member-avatar-image attachment-thumbnail\" alt=\"Marek R\u016f\u017ei\u010dka\" title=\"Marek Ru\u017ei\u010dka\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2024\/04\/foto_2023-10_MR-150x150.png 150w, https:\/\/promogen.cz\/wp-content\/uploads\/2024\/04\/foto_2023-10_MR-300x300.png 300w, https:\/\/promogen.cz\/wp-content\/uploads\/2024\/04\/foto_2023-10_MR-12x12.png 12w, https:\/\/promogen.cz\/wp-content\/uploads\/2024\/04\/foto_2023-10_MR.png 428w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/div><\/div><div class=\"member-details\"><h4 class=\"member-name\">Marek Ru\u017ei\u010dka<\/h4><span class=\"member-position\">Head of E-mailing<\/span><div class=\"member-social\"><div class=\"wd-social-icons icons-design-colored icons-size-default social-form-circle\"><a rel=\"noopener noreferrer nofollow\" class=\"wd-social-icon social-linkedin\" href=\"https:\/\/www.linkedin.com\/in\/ruzickamarek\/\" aria-label=\"Social icon linkedin\"><span class=\"wd-icon\"><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t\t<div id=\"wd-662269a5c5ee4\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-rs-662269a5c5ee4 wd-title-color-default wd-title-style-default text-center  wd-underline-colored\">\n\t\t\t\t\t\t\t<div class=\"title-subtitle  subtitle-color-default font-default subtitle-style-default wd-font-weight- wd-fontsize-m\">- Write us -<\/div>\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-xxxl\" >What can we help you with?<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t<div class=\"wpforms-container wpforms-container-full\" id=\"wpforms-9292\"><form id=\"wpforms-form-9292\" class=\"wpforms-validate wpforms-form wpforms-ajax-form\" 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