{"id":7831,"date":"2022-07-30T13:03:54","date_gmt":"2022-07-30T11:03:54","guid":{"rendered":"https:\/\/www.promogen.cz\/web-2\/"},"modified":"2026-04-21T10:43:58","modified_gmt":"2026-04-21T08:43:58","slug":"gamifikace","status":"publish","type":"page","link":"https:\/\/promogen.cz\/en\/gamifikace\/","title":{"rendered":"Pop up and gamification"},"content":{"rendered":"
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Pop up and gamification<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t
How to turn website visitors into paying customers?<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t\t \t\t\t\t\t
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There are several ways to do this - and we can combine them effectively for you.<\/span>
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\n<\/span>Thanks<\/span> smart widgets<\/span><\/strong><\/b><\/span>\u00a0such as pop-ups, banners, bars, gamification, landing pages or notifications, we reach visitors at the right time, in the right way and with relevant content.<\/span><\/span><\/p>\n

The result is<\/span> targeted and effective communication<\/span><\/strong><\/b><\/span>, that increases conversion rates, collects data and improves overall site performance - without having to increase your advertising budget.<\/span><\/span>
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Run HATS \u00bb <\/a><\/div><\/div><\/div>
\r\nStart Advent Calendar \u00bb <\/a><\/div><\/div><\/div>
\r\n\r\n\r\nStart WHEEL OF FORTUNE \u00bb <\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
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What can we do?<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t<\/div><\/div><\/div>
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1. Contact collection and database building<\/b><\/span><\/p>\n

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  • We get emails and other contacts<\/b> through pop-ups, gamification
    \n(e.g. \"dial your discount\"), collection bars or banners.<\/span><\/span><\/li>\n
  • We take care of the database<\/b>so that it is ready for further communication.<\/span><\/span><\/li>\n<\/ul>\n\t\t<\/div>\n\t\t\t\t
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    2. Gamification for higher involvement<\/b><\/span><\/p>\n

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    • Interactive elements such as an advent calendar, games, draws or competitions increase the interest of visitors and motivate them to share the contact.<\/span><\/li>\n
    • We work with reward psychology and the element of surprise - the visitor is entertained and converted at the same time.<\/span><\/li>\n
    • Sample gamification<\/span><\/li>\n<\/ul>\n\t\t<\/div>\n\t\t\t\t
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      3. Controlled follow-up communication<\/b><\/span><\/p>\n

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      • We use the collected data to send emails, SMS or web push notifications - always <\/span>with an emphasis on personalisation and business objective<\/b>.<\/span><\/span><\/li>\n
      • We set up automations for welcome series, abandoned cart reminders or customized special offers.<\/span><\/li>\n<\/ul>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div>
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        4. Smart personalisation and content targeting<\/b><\/span><\/p>\n

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        • Showing the right content to the right person<\/b> - based on what he does on the site, where he came from, or what he's interested in.<\/span><\/span><\/li>\n
        • Instead of \"one message for all\" we can show every visitor what they are really interested in<\/b> \u2192 higher relevance = <\/span><\/span>higher conversions<\/b><\/span>.<\/span><\/li>\n<\/ul>\n\t\t<\/div>\n\t\t\t\t
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          5. Rescue of leaving visitors<\/b><\/span><\/p>\n

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          • Thanks to the so-called. <\/span>exit-intent pop-ups<\/b> we reach out to users when they want to leave without making a purchase.<\/span><\/span><\/li>\n
          • Offer a reason to stay - a discount, a benefit, or a quick contact - and thus we capture customers<\/b>that you would otherwise lose.<\/span><\/span><\/li>\n<\/ul>\n\t\t<\/div>\n\t\t\t\t
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            6. Measurement and optimization<\/span><\/p>\n

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            • Subtle but effective elements to remind you of an event, discount or promotion. They work great on mobiles too.<\/span><\/li>\n
            • Suitable for communication e.g. \"Free shipping today\", \"Event ends in 2 hours\", \"Do you have a question? We are online!\"<\/span><\/li>\n<\/ul>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div>
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              We help you make the most of every visit<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t<\/div><\/div><\/div>
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              Want more orders, enquiries or registrations - without investing in additional traffic?<\/span>
              \n<\/span>Then it's time to start working with existing visitors more effectively.<\/span><\/span><\/p>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

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              - Come in -<\/div>\n\t\t\t\n\t\t\t
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              We will design a strategy tailored to your needs<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t