{"id":12567,"date":"2025-10-20T15:55:07","date_gmt":"2025-10-20T13:55:07","guid":{"rendered":"https:\/\/promogen.cz\/?page_id=12567"},"modified":"2025-10-20T17:02:09","modified_gmt":"2025-10-20T15:02:09","slug":"optimalizace-pro-vyhledavace-seo","status":"publish","type":"page","link":"https:\/\/promogen.cz\/en\/optimalizace-pro-vyhledavace-seo\/","title":{"rendered":"Search Engine Optimization (SEO)"},"content":{"rendered":"<div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1671788175259 vc_row-has-fill vc_row-o-content-middle vc_row-flex wd-bg-center-top mobile-bg-img-hidden wd-rs-63a5768bd098d\"><div class=\"wpb_column vc_column_container vc_col-sm-6 wd-rs-63a47d0c6fca2\"><div class=\"vc_column-inner vc_custom_1671724304770\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-68f63e4e64928\" class=\"wd-image wd-wpb wd-rs-68f63e4e64928 text-left vc_custom_1760968276536\">\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\"  src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/10\/Seo-thumbnail.svg\" title=\"SEO\" width=\"3000\" height=\"3000\">\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div>\t\t\t<link rel=\"stylesheet\" id=\"wd-animations-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/mod-animations.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t<div class=\"wpb_column vc_column_container vc_col-sm-6 wd-enabled-flex wd-rs-63a47d2ab4f27\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t\t<link rel=\"stylesheet\" id=\"wd-section-title-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-section-title.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-mod-highlighted-text-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/mod-highlighted-text.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\n\t\t<div id=\"wd-68f63f974269f\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-rs-68f63f974269f wd-title-color-default wd-title-style-default text-left vc_custom_1760968603237 wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-xxxl\" >Search Engine Optimization (SEO)<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-text-block-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-text-block.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\t\t<div id=\"wd-68f63e68aa43c\" class=\"wd-text-block wd-wpb reset-last-child wd-animation-slide-short-from-left wd-animation-normal wd-rs-68f63e68aa43c text-left\">\n\t\t\t<p><span style=\"color: #000000;\">Search engine optimization - and now also AI tools - is key to increasing your website's visibility in search results and ensuring steady organic traffic.<\/span><\/p>\n<p><span style=\"color: #000000;\">Below you will find a list of recommendations and specific steps that will improve both <span style=\"color: #bf0012;\"><strong>technical performance of the website<\/strong><\/span>, yes <span style=\"color: #bf0012;\"><strong>the quality and relevance of its content<\/strong><\/span>. Both of these aspects fundamentally affect how well your website will <span style=\"color: #bf0012;\"><strong>indexed, ranked and displayed<\/strong><\/span> users and search engine algorithms.<\/span><\/p>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1760968579884 vc_row-has-fill wd-bg-left-center mobile-bg-img-hidden wd-rs-68f63f7ba978e\"><div class=\"wpb_column vc_column_container vc_col-sm-12 wd-rs-68b0dba138e3e\"><div class=\"vc_column-inner vc_custom_1756421026906\"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid krok-row vc_custom_1760971137385 wd-rs-68f6497f2dea7\"><div class=\"wpb_column vc_column_container vc_col-sm-6 wd-rs-68ed7df2c7e38\"><div class=\"vc_column-inner vc_custom_1760394744817\"><div class=\"wpb_wrapper\">\t\t\t<link rel=\"stylesheet\" id=\"wd-accordion-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-accordion.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\n\t\t<div id=\"wd-68f64e6ecf38a\" class=\"wd-accordion wd-wpb wd-rs-68f64e6ecf38a  wd-style-default\" data-state=\"all_closed\">\n\t\t\t\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title font-primary wd-fontsize-s text-left wd-opener-pos-left wd-font-weight-600\" data-accordion-index=\"0\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tStep 1 - Keyword Analysis\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener wd-opener-style-arrow\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content reset-last-child\" data-accordion-index=\"0\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n<h4><b>Target:\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">We select keywords with the highest potential for SEO and PPC and suggest adjustments to the site based on search and competition.<\/span><\/p>\n<h4><b>What we're gonna do:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We identify relevant keywords and phrases for your segment<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We classify them by intent and find out their searchability and current positions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Compare positions with competitors and determine the potential for higher conversions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We will suggest specific steps for adjusting content and advertising campaigns<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title font-primary wd-fontsize-s text-left wd-opener-pos-left wd-font-weight-600\" data-accordion-index=\"1\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tStep 2 - Web Content Analysis\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener wd-opener-style-arrow\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content reset-last-child\" data-accordion-index=\"1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n<h4><b>Target:\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">We ensure that the content of the website is readable, original and fully optimized for search engines.<\/span><\/p>\n<h4><b>What we're gonna do:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Evaluate the quality, originality and informational value of the texts<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We check the use of keywords, headings, metadata and internal links<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We detect duplicate content and suggest modifications<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Verify implementation of structured data and rich snippets<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We design and create new content based on keyword analysis, including long-tail terms\u00a0<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title font-primary wd-fontsize-s text-left wd-opener-pos-left wd-font-weight-600\" data-accordion-index=\"2\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tStep 3 - Technical site analysis\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener wd-opener-style-arrow\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content reset-last-child\" data-accordion-index=\"2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n<h4><b>Target:\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">We will identify technical deficiencies that hinder the indexation, speed and usability of the site and suggest specific steps to eliminate them.<\/span><\/p>\n<h4><b>What we're gonna do:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check indexing (robots.txt, meta robots, sitemap.xml)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We analyze site speed and Core Web Vitals metrics (LCP, FID, CLS)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Evaluate mobile usability and responsiveness (Mobile-First approach)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We check the structure and clarity of URLs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We verify correct redirects and SSL certificate functionality<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check internal linking, error pages and broken links<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Evaluate the quality and quantity of external links<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t\t<div id=\"wd-68f64e5c31029\" class=\"wd-accordion wd-wpb wd-rs-68f64e5c31029  wd-style-default\" data-state=\"all_closed\">\n\t\t\t\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title font-primary wd-fontsize-s text-left wd-opener-pos-left wd-font-weight-600\" data-accordion-index=\"0\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tStep 4 - Web analytics\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener wd-opener-style-arrow\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content reset-last-child\" data-accordion-index=\"0\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n<h4><b>Target:\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">We provide accurate measurement of website performance and user behaviour, enabling you to make informed marketing and business decisions.<\/span><\/p>\n<h4><b>What we're gonna do:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Verify correct deployment of measurement tools (Google Analytics 4, GTM)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We set up measurement of e-commerce data, events and conversions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Prepare clear reporting in Looker Studio for strategic management<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title font-primary wd-fontsize-s text-left wd-opener-pos-left wd-font-weight-600\" data-accordion-index=\"1\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tStep 5 - Analysis of external factors\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener wd-opener-style-arrow\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content reset-last-child\" data-accordion-index=\"1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n<h4><b>Target:\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">We evaluate the quality of backlinks, domain authority and online reputation. Based on the data, we will suggest specific steps for long-term growth.<\/span><\/p>\n<h4><b>What we're gonna do:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We check the number, quality and toxicity of backlinks<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Identify potential risks of penalisation<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Evaluate domain authority (DA, DR) and online reputation<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Compare results with competitors<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check Google Business profile and reviews<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title font-primary wd-fontsize-s text-left wd-opener-pos-left wd-font-weight-600\" data-accordion-index=\"2\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tStep 6 - SEO Content Creation\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener wd-opener-style-arrow\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content reset-last-child\" data-accordion-index=\"2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n<h4><b>Target:\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">We will create optimized content that will increase organic traffic and boost site visibility.<\/span><\/p>\n<h4><b>What we're gonna do:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We will design content strategy and topics based on keyword analysis<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We write and edit SEO articles (including images and styling)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We publish articles with internal linking and optimized tags<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1760458981582 vc_row-has-fill wd-rs-68ee78d2aa56d\"><div class=\"wpb_column vc_column_container vc_col-sm-12 wd-rs-68ee789b3cca2\"><div class=\"vc_column-inner vc_custom_1760458924463\"><div class=\"wpb_wrapper\">\n\t\t<div id=\"wd-68f640bc37e61\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-animation-slide-from-top wd-animation-normal wd-rs-68f640bc37e61 wd-title-color-default wd-title-style-default text-center  wd-title-empty wd-underline-colored\">\n\t\t\t\t\t\t\t<div class=\"title-subtitle  subtitle-color-default font-default subtitle-style-default wd-font-weight-700 wd-fontsize-xs\">How does SEO analysis work?<\/div>\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-xxl\" ><\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title  set-cont-mb-s reset-last-child  wd-fontsize-s\">SEO analysis is not a one-off spreadsheet. It's a plan to move your website higher than the competition in search results over the long term.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t\t<div id=\"wd-68f640cd6e56a\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-animation-slide-short-from-left wd-animation-normal wd-rs-68f640cd6e56a wd-title-color-white wd-title-style-default text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight-700 wd-fontsize-m\" >1. Introductory meeting<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title  set-cont-mb-s reset-last-child  wd-fontsize-xs\">We'll find out what you do, who you sell to and what your goals are.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\n\t\t<div id=\"wd-68f640d88b1a6\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-animation-slide-short-from-left wd-animation-normal wd-rs-68f640d88b1a6 wd-title-color-white wd-title-style-default text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight-700 wd-fontsize-m\" >2. Connection to data<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title  set-cont-mb-s reset-last-child  wd-fontsize-xs\">We'll check Google Search Console and analytics - we'll get the first insight into site performance.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\n\t\t<div id=\"wd-68f640e169967\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-animation-slide-short-from-left wd-animation-normal wd-rs-68f640e169967 wd-title-color-white wd-title-style-default text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight-700 wd-fontsize-m\" >3 .Competitor analysis<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title  set-cont-mb-s reset-last-child  wd-fontsize-xs\">We select 2-4 major competitors and compare their performance, content and visibility.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t\t<div id=\"wd-68f644f788ce2\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-animation-slide-short-from-right wd-animation-normal wd-rs-68f644f788ce2 wd-title-color-white wd-title-style-default text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight-700 wd-fontsize-m\" >4. Keywords and positions<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title  set-cont-mb-s reset-last-child  wd-fontsize-xs\">We create a table with relevant terms, searches, positions and comparisons with competitors. We'll break it all down clearly.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\n\t\t<div id=\"wd-68f640f681ccc\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-animation-slide-short-from-right wd-animation-normal wd-rs-68f640f681ccc wd-title-color-white wd-title-style-default text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight-700 wd-fontsize-m\" >5. Optimization design<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title  set-cont-mb-s reset-last-child  wd-fontsize-xs\">We will prepare specific recommendations - what to improve, what to add, where you have the greatest potential for growth.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\n\t\t<div id=\"wd-68f64103a34d6\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-animation-slide-short-from-right wd-animation-normal wd-rs-68f64103a34d6 wd-title-color-white wd-title-style-default text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight-700 wd-fontsize-m\" >6. We will process everything for you<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title  set-cont-mb-s reset-last-child  wd-fontsize-xs\">We won't just hand you the output. We will implement all modifications and suggestions in practice.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t<\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div class=\"vc_row wpb_row vc_row-fluid vc_custom_1659177507312 wd-rs-62e50a1c95ba2\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><style data-type=\"vc_shortcodes-custom-css\">.vc_custom_1659097726500{padding-top: 30px !important;}#wd-68ef4e53289cb .woodmart-title-container{line-height:36px;font-size:26px;}#wd-68ef4e53289cb .title-subtitle{line-height:30px;font-size:20px;color:#bf0012;}<\/style><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t\t<div id=\"wd-68ef4e53289cb\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-rs-68ef4e53289cb wd-title-color-default wd-title-style-default text-center  wd-underline-colored\">\n\t\t\t\t\t\t\t<div class=\"title-subtitle  subtitle-color-default font-default subtitle-style-default wd-font-weight- wd-fontsize-m\">- References -<\/div>\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-xxxl\" >Clients trust us<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_hidden-lg vc_hidden-md wd-rs-62e3c94fce408\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t\t<link rel=\"stylesheet\" id=\"wd-owl-carousel-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/lib-owl-carousel.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-image-gallery-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-gallery.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\t\t<div id=\"gallery_568\" class=\"wd-images-gallery wd-rs-62e3c8ee3d6e9 wd-justify-center wd-items-middle view-carousel wd-carousel-spacing-30 wd-carousel-container\" data-owl-carousel data-slides_per_view_mobile=\"2\" data-wrap=\"no\" data-autoplay=\"yes\" data-hide_pagination_control=\"yes\" data-hide_prev_next_buttons=\"no\" data-desktop=\"6\" data-tablet_landscape=\"4\" data-tablet=\"2\" data-mobile=\"2\">\n\t\t\t<div class=\"gallery-images owl-carousel owl-items-lg-6 owl-items-md-4 owl-items-sm-2 owl-items-xs-2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l1.png\" class=\"wd-gallery-image image-1 attachment-medium\" alt=\"\" title=\"Gym\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l1.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l1-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l2.png\" class=\"wd-gallery-image image-2 attachment-medium\" alt=\"\" title=\"Grizly\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l2.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l2-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l3.png\" class=\"wd-gallery-image image-3 attachment-medium\" alt=\"\" title=\"EXIMtours\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l3.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l3-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l4.png\" class=\"wd-gallery-image image-4 attachment-medium\" alt=\"\" title=\"l4\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l4.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l4-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l5.png\" class=\"wd-gallery-image image-5 attachment-medium\" alt=\"\" title=\"Yves Rocher\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l5.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l5-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l6.png\" class=\"wd-gallery-image image-6 attachment-medium\" alt=\"\" title=\"Good books\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l6.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l6-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l7.png\" class=\"wd-gallery-image image-7 attachment-medium\" alt=\"\" title=\"Red Bull\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l7.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l7-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l8.png\" class=\"wd-gallery-image image-8 attachment-medium\" alt=\"\" title=\"l8\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l8.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l8-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_hidden-sm vc_hidden-xs wd-rs-62e3c9f431dbf\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-643e4e81b25c1\" class=\"wd-image wd-wpb wd-rs-643e4e81b25c1 text-left\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.trenyrkarna.cz\/\" >\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l1.png\" class=\"attachment-medium\" alt=\"\" title=\"Gym\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l1.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l1-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-643e4eb4106b7\" class=\"wd-image wd-wpb wd-rs-643e4eb4106b7 text-left\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.grizly.cz\/\" >\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l2.png\" class=\"attachment-medium\" alt=\"\" title=\"Grizly\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l2.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l2-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-694415f5c4634\" class=\"wd-image wd-wpb wd-rs-694415f5c4634 text-left\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.eximtours.cz\/\" >\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\"  src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/12\/SuperZoo.svg\" title=\"SuperZoo\" width=\"400\" height=\"300\">\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-643e4ed8e7b40\" class=\"wd-image wd-wpb wd-rs-643e4ed8e7b40 text-left\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.yves-rocher.cz\/\" >\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l5.png\" class=\"attachment-medium\" alt=\"\" title=\"Yves Rocher\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l5.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l5-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-643e4eef326a7\" class=\"wd-image wd-wpb wd-rs-643e4eef326a7 text-left\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.dobre-knihy.cz\/\" >\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"130\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l6.png\" class=\"attachment-medium\" alt=\"\" title=\"Good books\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l6.png 210w, https:\/\/promogen.cz\/wp-content\/uploads\/2022\/07\/l6-150x93.png 150w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-694416015d564\" class=\"wd-image wd-wpb wd-rs-694416015d564 text-left\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.redbull.com\/cz-cs\/\" >\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\"  src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/12\/Sephora.svg\" title=\"Sephora\" width=\"400\" height=\"300\">\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid vc_custom_1659097726500 wd-rs-62e3d278beb97\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t\t\n\t\t\t<div id=\"wd-62e3d0db7fd96\" class=\"testimonials testimonials-wrapper testimonials-slider testimon-style-boxed color-scheme-  testimon-align-center  wd-carousel-container wd-carousel-spacing-30\" data-owl-carousel data-wrap=\"no\" data-hide_pagination_control=\"no\" data-hide_prev_next_buttons=\"no\" data-desktop=\"3\" data-tablet_landscape=\"3\" data-tablet=\"2\" data-mobile=\"1\">\n\t\t\t\t<div class=\"owl-carousel owl-items-lg-3 owl-items-md-3 owl-items-sm-2 owl-items-xs-1\" >\n\t\t\t\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-testimonial-old-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-testimonial-old.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\n<div class=\"testimonial column\">\n\t<div class=\"testimonial-inner\">\n\t\t\n\t\t<div class=\"testimonial-content\">\n\t\t\t<div class=\"testimonial-rating\">\n\t\t\t\t<span class=\"star-rating\">\n\t\t\t\t\t<span style=\"width:100%\"><\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/div>\n\n\t\t\tWe are very satisfied with PromoGEN. We appreciate their pro-client approach, fast and quality processing of the assignment, excellent communication and helpfulness. Moreover, the pricing policy is very fair. They are not afraid of new challenges and always try to find the best solution. We highly recommend working with them.\n\t\t\t<footer>\n\t\t\t\tAnna Vrana\n\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\tCentre Stromovka\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/footer>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<div class=\"testimonial column\">\n\t<div class=\"testimonial-inner\">\n\t\t\n\t\t<div class=\"testimonial-content\">\n\t\t\t<div class=\"testimonial-rating\">\n\t\t\t\t<span class=\"star-rating\">\n\t\t\t\t\t<span style=\"width:100%\"><\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/div>\n\n\t\t\tWhenever I need something - I send an email with what I want and I don&#039;t have to worry about the rest. Thank you for the ideal cooperation for me.\n\t\t\t<footer>\n\t\t\t\tRuslan Skopal\n\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\tTren\u00fdrk\u00e1rna.cz\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/footer>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<div class=\"testimonial column\">\n\t<div class=\"testimonial-inner\">\n\t\t\n\t\t<div class=\"testimonial-content\">\n\t\t\t<div class=\"testimonial-rating\">\n\t\t\t\t<span class=\"star-rating\">\n\t\t\t\t\t<span style=\"width:100%\"><\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/div>\n\n\t\t\tFor two years now we have been counting Promogen among our first-class suppliers. Pro-client approach and quality orientation is the basis of Promogen. We can highly recommend Promogen to anyone looking for quality marketing services.\n\t\t\t<footer>\n\t\t\t\tIvana Kol\u00e1\u0159ov\u00e1\n\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\tSphere\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/footer>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<div class=\"testimonial column\">\n\t<div class=\"testimonial-inner\">\n\t\t\n\t\t<div class=\"testimonial-content\">\n\t\t\t<div class=\"testimonial-rating\">\n\t\t\t\t<span class=\"star-rating\">\n\t\t\t\t\t<span style=\"width:100%\"><\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/div>\n\n\t\t\tIn business, it is essential to surround yourself with people who are the best in their respective fields. And in my opinion, the best agency for e-mailing is Promogen. They are constantly coming up with super innovations and ideas, they are flexible and really handy. I think we will be emailing together for a long time to come.\n\t\t\t<footer>\n\t\t\t\tIng. Milan Polak\n\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\twww.Different.cz\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/footer>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<div class=\"testimonial column\">\n\t<div class=\"testimonial-inner\">\n\t\t\n\t\t<div class=\"testimonial-content\">\n\t\t\t<div class=\"testimonial-rating\">\n\t\t\t\t<span class=\"star-rating\">\n\t\t\t\t\t<span style=\"width:100%\"><\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/div>\n\n\t\t\tWe are not afraid to try new things, but development is moving forward very quickly and internally we have not been able to keep up with the market for a long time. We started working with the Promogen agency, and the results came very quickly. What is agreed is valid, including deadlines.\n\t\t\t<footer>\n\t\t\t\tStanislav Vostarek\n\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\tdobre-knihy.cz\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/footer>\n\t\t<\/div>\n\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div id=\"contactForm\" data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1756422909257 vc_row-has-fill wd-rs-68b0e2f94be5c\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t\t<div id=\"wd-68f640282efc1\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-animation-slide-from-top wd-animation-normal wd-rs-68f640282efc1 wd-title-color-default wd-title-style-default text-center  wd-underline-colored\">\n\t\t\t\t\t\t\t<div class=\"title-subtitle  subtitle-color-default font-default subtitle-style-default wd-font-weight- wd-fontsize-m\">- Write us -<\/div>\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-xxxl\" >Get higher search rankings and drive more customers to your website.<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t<div class=\"wpforms-container wpforms-container-full\" id=\"wpforms-9292\"><form id=\"wpforms-form-9292\" class=\"wpforms-validate wpforms-form wpforms-ajax-form\" data-formid=\"9292\" method=\"post\" enctype=\"multipart\/form-data\" action=\"\/en\/wp-json\/wp\/v2\/pages\/12567\" data-token=\"2c8503264268bfd24cf052828d8378ee\" data-trp-original-action=\"\/en\/wp-json\/wp\/v2\/pages\/12567\"><noscript class=\"wpforms-error-noscript\">Please enable JavaScript in your browser to complete this form.<\/noscript><div class=\"wpforms-field-container\"><div id=\"wpforms-9292-field_3-container\" class=\"wpforms-field wpforms-field-text wpforms-one-half wpforms-first\" data-field-id=\"3\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_3\">Name <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"text\" id=\"wpforms-9292-field_3\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][3]\" required><\/div><div id=\"wpforms-9292-field_4-container\" class=\"wpforms-field wpforms-field-email wpforms-one-half\" data-field-id=\"4\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_4\">E-mail <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"email\" id=\"wpforms-9292-field_4\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][4]\" required><\/div><div id=\"wpforms-9292-field_5-container\" class=\"wpforms-field wpforms-field-text wpforms-one-half wpforms-first\" data-field-id=\"5\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_5\">Phone <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"text\" id=\"wpforms-9292-field_5\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][5]\" required><\/div><div id=\"wpforms-9292-field_6-container\" class=\"wpforms-field wpforms-field-text wpforms-one-half\" data-field-id=\"6\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_6\">Firm<\/label><input type=\"text\" id=\"wpforms-9292-field_6\" class=\"wpforms-field-large\" name=\"wpforms[fields][6]\" ><\/div><div id=\"wpforms-9292-field_8-container\" class=\"wpforms-field wpforms-field-textarea\" data-field-id=\"8\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_8\">Your message <span class=\"wpforms-required-label\">*<\/span><\/label><textarea id=\"wpforms-9292-field_8\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][8]\" required><\/textarea><\/div><\/div><input type=\"hidden\" name=\"wpforms[recaptcha]\" value=\"\"><div class=\"wpforms-submit-container\"><input type=\"hidden\" name=\"wpforms[id]\" value=\"9292\"><input type=\"hidden\" name=\"wpforms[author]\" value=\"15\"><button type=\"submit\" name=\"wpforms[submit]\" id=\"wpforms-submit-9292\" class=\"wpforms-submit\" data-alt-text=\"Odes\u00edl\u00e1ni...\" data-submit-text=\"Odeslat\" aria-live=\"assertive\" value=\"wpforms-submit\">Send<\/button><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/promogen.cz\/wp-content\/plugins\/wpforms\/assets\/images\/submit-spin.svg\" class=\"wpforms-submit-spinner\" style=\"display: none;\" width=\"26\" height=\"26\" alt=\"\"><\/div><input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form><\/div>  <!-- .wpforms-container --><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div>","protected":false},"excerpt":{"rendered":"Search Engine Optimization (SEO) Search Engine Optimization - and now also AI tools - is key to increasing visibility","protected":false},"author":15,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-12567","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Optimalizace pro vyhled\u00e1va\u010de (SEO) - PromoGEN.cz<\/title>\n<meta name=\"description\" content=\"PromoGEN.cz - Optimalizace pro vyhled\u00e1va\u010de (SEO) - Shoptet je absolutn\u011b nejroz\u0161\u00ed\u0159en\u011bj\u0161\u00ed platforma pro provoz e-shop\u016f. Funguj\u00ed na n\u00ed mal\u00e9 dom\u00e1c\u00ed e-shopy, ale i stamilionov\u00e9 projekty.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/promogen.cz\/en\/optimalizace-pro-vyhledavace-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Optimalizace pro vyhled\u00e1va\u010de (SEO) - PromoGEN.cz\" \/>\n<meta property=\"og:description\" content=\"PromoGEN.cz - Optimalizace pro vyhled\u00e1va\u010de (SEO) - Shoptet je absolutn\u011b nejroz\u0161\u00ed\u0159en\u011bj\u0161\u00ed platforma pro provoz e-shop\u016f. Funguj\u00ed na n\u00ed mal\u00e9 dom\u00e1c\u00ed e-shopy, ale i stamilionov\u00e9 projekty.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/promogen.cz\/en\/optimalizace-pro-vyhledavace-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"PromoGEN.cz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/promogencz\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-20T15:02:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/06\/logoPG.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"317\" \/>\n\t<meta property=\"og:image:height\" content=\"83\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/\",\"url\":\"https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/\",\"name\":\"Optimalizace pro vyhled\u00e1va\u010de (SEO) - PromoGEN.cz\",\"isPartOf\":{\"@id\":\"https:\/\/promogen.cz\/en\/#website\"},\"datePublished\":\"2025-10-20T13:55:07+00:00\",\"dateModified\":\"2025-10-20T15:02:09+00:00\",\"description\":\"PromoGEN.cz - Optimalizace pro vyhled\u00e1va\u010de (SEO) - Shoptet je absolutn\u011b nejroz\u0161\u00ed\u0159en\u011bj\u0161\u00ed platforma pro provoz e-shop\u016f. Funguj\u00ed na n\u00ed mal\u00e9 dom\u00e1c\u00ed e-shopy, ale i stamilionov\u00e9 projekty.\",\"breadcrumb\":{\"@id\":\"https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/promogen.cz\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Optimalizace pro vyhled\u00e1va\u010de (SEO)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/promogen.cz\/en\/#website\",\"url\":\"https:\/\/promogen.cz\/en\/\",\"name\":\"E-mailing | V\u00fdkonnostn\u00ed kampan\u011b | E-shopy a weby | Tiskov\u00e9 slu\u017eby\",\"description\":\"Marketingov\u00e1 agentura\",\"publisher\":{\"@id\":\"https:\/\/promogen.cz\/en\/#organization\"},\"alternateName\":\"PromoGEN - Marketingov\u00e1 agentura\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/promogen.cz\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/promogen.cz\/en\/#organization\",\"name\":\"E-mailing | V\u00fdkonnostn\u00ed kampan\u011b | E-shopy a weby | Tiskov\u00e9 slu\u017eby\",\"url\":\"https:\/\/promogen.cz\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/promogen.cz\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/06\/logoPG.jpg\",\"contentUrl\":\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/06\/logoPG.jpg\",\"width\":317,\"height\":83,\"caption\":\"E-mailing | V\u00fdkonnostn\u00ed kampan\u011b | E-shopy a weby | Tiskov\u00e9 slu\u017eby\"},\"image\":{\"@id\":\"https:\/\/promogen.cz\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/promogencz\",\"https:\/\/www.linkedin.com\/company\/promogencz\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Optimalizace pro vyhled\u00e1va\u010de (SEO) - PromoGEN.cz","description":"PromoGEN.cz - Optimalizace pro vyhled\u00e1va\u010de (SEO) - Shoptet je absolutn\u011b nejroz\u0161\u00ed\u0159en\u011bj\u0161\u00ed platforma pro provoz e-shop\u016f. Funguj\u00ed na n\u00ed mal\u00e9 dom\u00e1c\u00ed e-shopy, ale i stamilionov\u00e9 projekty.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/promogen.cz\/en\/optimalizace-pro-vyhledavace-seo\/","og_locale":"en_GB","og_type":"article","og_title":"Optimalizace pro vyhled\u00e1va\u010de (SEO) - PromoGEN.cz","og_description":"PromoGEN.cz - Optimalizace pro vyhled\u00e1va\u010de (SEO) - Shoptet je absolutn\u011b nejroz\u0161\u00ed\u0159en\u011bj\u0161\u00ed platforma pro provoz e-shop\u016f. Funguj\u00ed na n\u00ed mal\u00e9 dom\u00e1c\u00ed e-shopy, ale i stamilionov\u00e9 projekty.","og_url":"https:\/\/promogen.cz\/en\/optimalizace-pro-vyhledavace-seo\/","og_site_name":"PromoGEN.cz","article_publisher":"https:\/\/www.facebook.com\/promogencz","article_modified_time":"2025-10-20T15:02:09+00:00","og_image":[{"width":317,"height":83,"url":"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/06\/logoPG.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/","url":"https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/","name":"Optimalizace pro vyhled\u00e1va\u010de (SEO) - PromoGEN.cz","isPartOf":{"@id":"https:\/\/promogen.cz\/en\/#website"},"datePublished":"2025-10-20T13:55:07+00:00","dateModified":"2025-10-20T15:02:09+00:00","description":"PromoGEN.cz - Optimalizace pro vyhled\u00e1va\u010de (SEO) - Shoptet je absolutn\u011b nejroz\u0161\u00ed\u0159en\u011bj\u0161\u00ed platforma pro provoz e-shop\u016f. Funguj\u00ed na n\u00ed mal\u00e9 dom\u00e1c\u00ed e-shopy, ale i stamilionov\u00e9 projekty.","breadcrumb":{"@id":"https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/promogen.cz\/optimalizace-pro-vyhledavace-seo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/promogen.cz\/"},{"@type":"ListItem","position":2,"name":"Optimalizace pro vyhled\u00e1va\u010de (SEO)"}]},{"@type":"WebSite","@id":"https:\/\/promogen.cz\/en\/#website","url":"https:\/\/promogen.cz\/en\/","name":"E-mailing | V\u00fdkonnostn\u00ed kampan\u011b | E-shopy a weby | Tiskov\u00e9 slu\u017eby","description":"Marketingov\u00e1 agentura","publisher":{"@id":"https:\/\/promogen.cz\/en\/#organization"},"alternateName":"PromoGEN - Marketingov\u00e1 agentura","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/promogen.cz\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/promogen.cz\/en\/#organization","name":"E-mailing | V\u00fdkonnostn\u00ed kampan\u011b | E-shopy a weby | Tiskov\u00e9 slu\u017eby","url":"https:\/\/promogen.cz\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/promogen.cz\/en\/#\/schema\/logo\/image\/","url":"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/06\/logoPG.jpg","contentUrl":"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/06\/logoPG.jpg","width":317,"height":83,"caption":"E-mailing | V\u00fdkonnostn\u00ed kampan\u011b | E-shopy a weby | Tiskov\u00e9 slu\u017eby"},"image":{"@id":"https:\/\/promogen.cz\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/promogencz","https:\/\/www.linkedin.com\/company\/promogencz"]}]}},"_links":{"self":[{"href":"https:\/\/promogen.cz\/en\/wp-json\/wp\/v2\/pages\/12567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/promogen.cz\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/promogen.cz\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/promogen.cz\/en\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/promogen.cz\/en\/wp-json\/wp\/v2\/comments?post=12567"}],"version-history":[{"count":38,"href":"https:\/\/promogen.cz\/en\/wp-json\/wp\/v2\/pages\/12567\/revisions"}],"predecessor-version":[{"id":12607,"href":"https:\/\/promogen.cz\/en\/wp-json\/wp\/v2\/pages\/12567\/revisions\/12607"}],"wp:attachment":[{"href":"https:\/\/promogen.cz\/en\/wp-json\/wp\/v2\/media?parent=12567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}