{"id":11338,"date":"2025-04-28T11:11:20","date_gmt":"2025-04-28T09:11:20","guid":{"rendered":"https:\/\/promogen.cz\/?p=11338"},"modified":"2025-12-12T11:36:57","modified_gmt":"2025-12-12T10:36:57","slug":"dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky","status":"publish","type":"post","link":"https:\/\/promogen.cz\/cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/","title":{"rendered":"D\u011aKOVA\u010cKA V\u00fdkonnostn\u00ed kan\u00e1l na d\u011bkovac\u00ed str\u00e1nce, kter\u00fd p\u0159in\u00e1\u0161\u00ed nov\u00e9 z\u00e1kazn\u00edky"},"content":{"rendered":"<div class=\"vc_row wpb_row vc_row-fluid vc_row-o-content-top vc_row-flex wd-rs-680f45b106e0e\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center imgblogstin\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_shadow_border  vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"801\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/nahlad.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"nahlad\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/nahlad.jpg 1200w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/nahlad-400x267.jpg 400w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/nahlad-768x513.jpg 768w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/nahlad-18x12.jpg 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div id=\"wd-680f45f5a8e85\" class=\" wd-rs-680f45f5a8e85  wd-button-wrapper text-left\"><a href=\"https:\/\/www.promogen.cz\/category\/newsletter\/\" title=\"\" class=\"btn btn-color-primary btn-style-default btn-style-rectangle btn-size-small mtcenter\">E-mailing, Newsletter<\/a><\/div>\t\t\t<link rel=\"stylesheet\" id=\"wd-section-title-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-section-title.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-mod-highlighted-text-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/mod-highlighted-text.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\n\t\t<div id=\"wd-680f3e7c8cfa4\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-rs-680f3e7c8cfa4 wd-title-color-primary wd-title-style-default text-left mtcenter vc_custom_1745829505388 wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-xxl\" >D\u011aKOVA\u010cKA<br \/>\nV\u00fdkonnostn\u00ed kan\u00e1l na d\u011bkovac\u00ed str\u00e1nce, kter\u00fd p\u0159in\u00e1\u0161\u00ed nov\u00e9 z\u00e1kazn\u00edky<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-text-block-css\" href=\"https:\/\/promogen.cz\/wp-content\/themes\/woodmart\/css\/parts\/el-text-block.min.css?ver=6.5.4\" type=\"text\/css\" media=\"all\" \/> \t\t\t\t\t<div id=\"wd-680f45c6df252\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-680f45c6df252 text-left  mtcenter\">\n\t\t\t<p><span style=\"font-weight: 400;\">V PromoGEN se neust\u00e1le sna\u017e\u00edme hledat novinky, kter\u00e9 dok\u00e1\u017e\u00ed na\u0161im klient\u016fm zv\u00fd\u0161it tr\u017eby a hodn\u011b se\u00a0 zam\u011b\u0159ujeme na e-mail marketing.\u00a0<\/span><\/p>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-680f45cc1b8a1\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-680f45cc1b8a1 text-left \">\n\t\t\t<p><span style=\"font-weight: 400;\">Z\u00e1sadn\u00edm p\u0159edpokladem pro funk\u010dn\u00ed e-mailov\u00e9 kampan\u011b je velikost a kvalita datab\u00e1ze kontakt\u016f. Pro sb\u011br kontakt\u016f je vhodn\u00e9 zapojit <\/span><a href=\"https:\/\/promogen.cz\/cz\/blog-gamifikace-v-e-mailingu-jak-ziskat-kontakty-hravou-cestou\/\"><span style=\"font-weight: 400;\">gamifikace<\/span><\/a><span style=\"font-weight: 400;\">, \u010di jin\u00e9, m\u00e9n\u011b hrav\u00e9 pop-up formul\u00e1\u0159e.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nebo je mo\u017en\u00e9 zkusit jinou cestu a na sv\u016fj web nasadit <\/span><a href=\"https:\/\/www.dekovacka.cz\/\"><span style=\"font-weight: 400;\">D\u011bkova\u010dku<\/span><\/a><span style=\"font-weight: 400;\">, kter\u00e1 prom\u011bn\u00ed d\u011bkovac\u00ed str\u00e1nku va\u0161eho e-shopu v efektivn\u00ed lapa\u010d nov\u00fdch kontakt\u016f a n\u00e1kup\u016f skrze slevov\u00e9 kup\u00f3ny. Jak to funguje?<\/span><\/p>\n<h3><b>Co je to D\u011bkova\u010dka?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">D\u011bkovac\u00ed str\u00e1nka je ned\u00edlnou sou\u010d\u00e1st\u00ed n\u00e1kupn\u00edho procesu ka\u017ed\u00e9ho e-shopu, ale z marketingov\u00e9ho hlediska z\u016fst\u00e1v\u00e1 \u010dasto nevyu\u017eit\u00fdm prostorem. P\u0159itom pr\u00e1v\u011b v tomto moment\u011b m\u00e1te z\u00e1kazn\u00edkovu plnou pozornost a d\u016fv\u011bru, proto\u017ee pr\u00e1v\u011b \u00fasp\u011b\u0161n\u011b dokon\u010dil objedn\u00e1vku. Pro\u010d toho nevyu\u017e\u00edt?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">D\u011bkova\u010dka je s\u00ed\u0165, kter\u00e1 se skl\u00e1d\u00e1 z partnersk\u00fdch e-shop\u016f. Kdy\u017e z\u00e1kazn\u00edk u v\u00e1s nakoup\u00ed, na d\u011bkovac\u00ed str\u00e1nce se mu zobraz\u00ed <\/span><b>banner<\/b> <b>\u201cM\u00e1me pro V\u00e1s d\u00e1rek\u201d<\/b><span style=\"font-weight: 400;\">, kde sv\u00e9mu z\u00e1kazn\u00edkovi nab\u00edz\u00edte d\u00e1rek, za to, \u017ee u v\u00e1s nakoupil, ve form\u011b exkluzivn\u00edch slevov\u00fdch kupon\u016f do partnersk\u00fdch e-shop\u016f.\u00a0<\/span><\/p>\n\t\t<\/div>\n\t\t\t\t<div id=\"wd-68189d7ca24be\" class=\"wd-image wd-wpb wd-rs-68189d7ca24be text-center \">\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1430\" height=\"802\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.1.png\" class=\"attachment-full\" alt=\"\" title=\"obr.1\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.1.png 1430w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.1-400x224.png 400w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.1-1300x729.png 1300w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.1-768x431.png 768w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.1-18x10.png 18w\" sizes=\"auto, (max-width: 1430px) 100vw, 1430px\" \/>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"wd-680f3ec466a6e\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-680f3ec466a6e text-left \">\n\t\t\t<p><span style=\"font-weight: 400;\">Naopak, kdy\u017e z\u00e1kazn\u00edk nakoup\u00ed na jin\u00e9m e-shopu zapojen\u00e9m do D\u011bkova\u010dky, kter\u00fd v\u00e1m nekonkuruje, zobraz\u00ed se mu na d\u011bkovac\u00ed str\u00e1nce v\u00e1\u0161 slevov\u00fd kupon. Vznik\u00e1 tak <\/span><b>v\u00fdm\u011bna z\u00e1kazn\u00edk\u016f nap\u0159\u00ed\u010d e-shopy, kter\u00e9 se p\u0159irozen\u011b dopl\u0148uj\u00ed<\/b><span style=\"font-weight: 400;\">, nap\u0159\u00edklad: sportovn\u00ed v\u00fd\u017eiva \u00d7 sportovn\u00ed vybaven\u00ed<\/span><span style=\"font-weight: 400;\">;<\/span><span style=\"font-weight: 400;\"> p\u0159\u00edrodn\u00ed kosmetika \u00d7 dopl\u0148ky do dom\u00e1cnosti apod. <\/span><\/p>\n\t\t<\/div>\n\t\t\t\t<div id=\"wd-68189d9e3d657\" class=\"wd-image wd-wpb wd-rs-68189d9e3d657 text-center \">\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2490\" height=\"1412\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.2.png\" class=\"attachment-full\" alt=\"\" title=\"obr.2\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.2.png 2490w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.2-400x227.png 400w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.2-1300x737.png 1300w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.2-768x436.png 768w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.2-1536x871.png 1536w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.2-2048x1161.png 2048w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.2-18x10.png 18w\" sizes=\"auto, (max-width: 2490px) 100vw, 2490px\" \/>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"wd-680f3ed7c9201\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-680f3ed7c9201 text-left \">\n\t\t\t<h3><b>Nov\u00fd kan\u00e1l, nov\u00e9 p\u0159\u00edle\u017eitosti<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Z\u00edskan\u00e9 kontakty se okam\u017eit\u011b propisuj\u00ed do va\u0161\u00ed e-mailov\u00e9 datab\u00e1ze a st\u00e1vaj\u00ed se startovn\u00edm bodem pro dal\u0161\u00ed marketingov\u00e9 aktivity. D\u011bkova\u010dka tak <\/span><b>nejen p\u0159iv\u00e1d\u00ed nov\u00e9 z\u00e1kazn\u00edky, ale z\u00e1rove\u0148 roz\u0161i\u0159uje va\u0161i e-mailovou datab\u00e1zi<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">D\u00edky jednoduch\u00e9 integraci a nulov\u00fdm vstupn\u00edm n\u00e1klad\u016fm se z d\u011bkovac\u00ed str\u00e1nky st\u00e1v\u00e1 v\u00fdkonn\u00fd kan\u00e1l, kter\u00fd pom\u00e1h\u00e1 va\u0161emu e-shopu r\u016fst.<\/span><\/p>\n<p><b>Jak\u00e9 automatizace bychom doporu\u010dili p\u0159i pr\u00e1ci s D\u011bkova\u010dkou zapojit?\u00a0<\/b><\/p>\n<p><b>1) Welcome kampa\u0148: Pr\u030cedstavte se ihned po registraci <\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Z\u00edskali jste nov\u00fd kontakt p\u0159es D\u011bkova\u010dku, z\u00e1kazn\u00edk si st\u00e1hl v\u00e1\u0161 slevov\u00fd kupon. Ne\u010dekejte, a\u017e ud\u011bl\u00e1 dal\u0161\u00ed krok. Prvn\u00ed e-mail rozhoduje o tom, jestli z\u016fstane, nebo odejde.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Co by m\u011bl v\u00e1\u0161 prvn\u00ed e-mail obsahovat?<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">P\u0159iv\u00edtejte nov\u011b z\u00edskan\u00fd kontakt, <\/span><b>uv\u00edtac\u00ed t\u00f3n<\/b><span style=\"font-weight: 400;\"> je kl\u00ed\u010dov\u00fd \u2013 neprod\u00e1vejte hned, ale budujte se z\u00e1kazn\u00edky vztah.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pr\u030cedstavte hlavni\u0301 USP sve\u0301ho e-shopu.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Zvy\u0161te d\u016fv\u011bru<\/b><span style=\"font-weight: 400;\"> \u2013 doporu\u010dte sv\u00e9 nejprod\u00e1van\u011bj\u0161\u00ed nebo nejobl\u00edben\u011bj\u0161\u00ed produkty. Ide\u00e1ln\u011b s fotkou, kr\u00e1tk\u00fdm popisem a CTA (nap\u0159. &#8222;Zobrazit detail&#8220;).<\/span><\/li>\n<\/ul>\n<ol start=\"2\">\n<li><b> Reminder: Nevyu\u017eil z\u00e1kazn\u00edk v\u00e1\u0161 slevov\u00fd kupon?\u00a0<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Kontakt si st\u00e1hl slevov\u00fd kupon, ale do 14 dn\u016f ho neuplatnil? P\u0159ipravte si pro tuto situaci automatizovan\u00fd sc\u00e9n\u00e1\u0159:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">V p\u0159\u00edpad\u011b nevyu\u017eit\u00ed nab\u00eddky vygenerujte z\u00e1kazn\u00edkovi znovu slevov\u00fd k\u00f3d nebo\u00a0 nab\u00eddn\u011bte nov\u00fd slevov\u00fd k\u00f3d, ide\u00e1ln\u011b s vy\u0161\u0161\u00ed hodnotou.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">P\u0159ipome\u0148te v\u00fdhody n\u00e1kupu, recenze, bestsellery.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Za kontakt jste ji\u017e zaplatili \u2013 c\u00edlem je konverze, ne zapomenut\u00fd e-mail.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<ol start=\"3\">\n<li><b> Jak z prvn\u00edho n\u00e1kupu ud\u011blat dal\u0161\u00ed objedn\u00e1vku<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Jakmile se kontakt prom\u011bn\u00ed v z\u00e1kazn\u00edka, m\u00e1te k dispozici nov\u00e1 data \u2013 co nakoupil, co si prohl\u00ed\u017eel, jak\u00fd segment preferuje.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pod\u011bkujte za n\u00e1kup a nab\u00eddn\u011bte souvisej\u00edc\u00ed produkty.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Vyu\u017eijte prvn\u00ed n\u00e1kup pro nav\u00e1z\u00e1n\u00ed trval\u00e9 z\u00e1kaznick\u00e9 loajality.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Nabi\u0301dne\u030cte souviseji\u0301ci\u0301 produkty, dejte slevu na dals\u030ci\u0301 objedna\u0301vku nebo pr\u030cedstavte, jak se zboz\u030ci\u0301m pracovat. <\/span><\/li>\n<\/ul>\n<ol start=\"4\">\n<li><b> Nezapome\u0148te na reaktiva\u010dn\u00ed kampan\u011b<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Ani ten nejlep\u0161\u00ed kontakt nez\u016fst\u00e1v\u00e1 nav\u017edy aktivn\u00ed. Pokud z\u00e1kazn\u00edk del\u0161\u00ed dobu neotev\u0159el v\u00e1\u0161 e-mail nebo znovu nenakoupil, je \u010das ho oslovit jinak.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Nab\u00eddn\u011bte z\u00e1kazn\u00edkovi \u010dasov\u011b omezenou slevu, d\u00e1rek k n\u00e1kupu nebo jin\u00fd benefit. Kl\u00ed\u010dem je personalizace, a\u0165 m\u00e1 nab\u00eddka \u0161anci zaujmout.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">P\u0159ipravte \u010dasov\u011b omezenou personalizovanou akci.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">P\u0159ipome\u0148te se s p\u0159idanou hodnotou, tipy na obl\u00edben\u00e9 produkty, novinky v sortimentu nebo inspirace k n\u00e1kupu.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pokud z\u00e1kazn\u00edk dlouhodob\u011b nereaguje a nen\u00ed aktivn\u00ed ani po opakovan\u00e9m osloven\u00ed, je na m\u00edst\u011b kontakt z datab\u00e1ze vy\u0159adit.<\/span><\/li>\n<\/ul>\n\t\t<\/div>\n\t\t\t\t<div id=\"wd-68189da5ea5fd\" class=\"wd-image wd-wpb wd-rs-68189da5ea5fd text-center \">\n\t\t\t\t\t\t\t<a href=\"https:\/\/app.dekovacka.cz\/registrace\/\"  target=\"_blank\">\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1880\" height=\"412\" src=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.3.png\" class=\"attachment-full\" alt=\"\" title=\"obr.3\" srcset=\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.3.png 1880w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.3-400x88.png 400w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.3-1300x285.png 1300w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.3-768x168.png 768w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.3-1536x337.png 1536w, https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/obr.3-18x4.png 18w\" sizes=\"auto, (max-width: 1880px) 100vw, 1880px\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"wd-680f3f2198c9f\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-680f3f2198c9f text-left \">\n\t\t\t<p><b>Pro\u010d za\u010d\u00edt s D\u011bkova\u010dkou<\/b><\/p>\n<p><span style=\"font-weight: 400;\">D\u011bkova\u010dka m\u011bn\u00ed zp\u016fsob, jak\u00fdm lze na d\u011bkovac\u00ed str\u00e1nku nahl\u00ed\u017eet. Nam\u00edsto pasivn\u00edho \u201ed\u011bkujeme za n\u00e1kup\u201c je mo\u017en\u00e9 ji prom\u011bnit v plnohodnotn\u00fd akvizi\u010dn\u00ed kan\u00e1l.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Z\u00edsk\u00e1v\u00e1te nov\u00e9 z\u00e1kazn\u00edky, kter\u00e9 v jin\u00fdch marketingov\u00fdch kan\u00e1lech nez\u00edsk\u00e1te.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Garantujeme bezkonkuren\u010dnost slevov\u00fdch kupon\u016f.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">100% v\u00fdkonnostn\u00ed marketing.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Roz\u0161\u00ed\u0159en\u00ed va\u0161\u00ed datab\u00e1ze pro e-mailov\u00fd marketing.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u017d\u00e1dn\u00e9 vstupn\u00ed poplatky.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Pokud v\u00e1s D\u011bkova\u010dka zaujala a cht\u011bli byste ji nasadit na v\u00e1\u0161 e-shop, kontaktujte na\u0161e partnery na <\/span><a href=\"mailto:info@dekovacka.cz\"><span style=\"font-weight: 400;\">info@dekovacka.cz<\/span><\/a><span style=\"font-weight: 400;\"> nebo si rovnou <\/span><a href=\"https:\/\/calendly.com\/anna-vrbkova\/30min\"><span style=\"font-weight: 400;\">rezervujte konzultaci<\/span><\/a><span style=\"font-weight: 400;\">. Prvn\u00ed m\u011bs\u00edc pro nov\u011b registrovan\u00e9 e-shopy maj\u00ed ZDARMA!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Chcete poradit se spr\u00e1vn\u00fdm nastaven\u00edm automatizovan\u00fdch sc\u00e9n\u00e1\u0159\u016f, ozv\u011bte se n\u00e1m na <\/span><a href=\"mailto:info@promogen.cz\"><span style=\"font-weight: 400;\">info@promogen.cz<\/span><\/a><span style=\"font-weight: 400;\"> nebo skrze popt\u00e1vkov\u00fd formul\u00e1\u0159 n\u00ed\u017ee. Pom\u016f\u017eeme v\u00e1m D\u011bkova\u010dku vyu\u017e\u00edt na maximum.<\/span><\/p>\n\t\t<\/div>\n\t\t<div class=\"wpforms-container wpforms-container-full\" id=\"wpforms-9292\"><form id=\"wpforms-form-9292\" class=\"wpforms-validate wpforms-form wpforms-ajax-form\" data-formid=\"9292\" method=\"post\" enctype=\"multipart\/form-data\" action=\"\/cz\/wp-json\/wp\/v2\/posts\/11338\" data-token=\"8bf6e017638f580f632c0cf1ab01d45a\"><noscript class=\"wpforms-error-noscript\">Chcete-li vyplnit tento formul\u00e1\u0159, pros\u00edm povolte v prohl\u00ed\u017ee\u010di JavaScript.<\/noscript><div class=\"wpforms-field-container\"><div id=\"wpforms-9292-field_3-container\" class=\"wpforms-field wpforms-field-text wpforms-one-half wpforms-first\" data-field-id=\"3\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_3\">Jm\u00e9no <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"text\" id=\"wpforms-9292-field_3\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][3]\" required><\/div><div id=\"wpforms-9292-field_4-container\" class=\"wpforms-field wpforms-field-email wpforms-one-half\" data-field-id=\"4\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_4\">E-mail <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"email\" id=\"wpforms-9292-field_4\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][4]\" required><\/div><div id=\"wpforms-9292-field_5-container\" class=\"wpforms-field wpforms-field-text wpforms-one-half wpforms-first\" data-field-id=\"5\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_5\">Telefon <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"text\" id=\"wpforms-9292-field_5\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][5]\" required><\/div><div id=\"wpforms-9292-field_6-container\" class=\"wpforms-field wpforms-field-text wpforms-one-half\" data-field-id=\"6\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_6\">Firma<\/label><input type=\"text\" id=\"wpforms-9292-field_6\" class=\"wpforms-field-large\" name=\"wpforms[fields][6]\" ><\/div><div id=\"wpforms-9292-field_8-container\" class=\"wpforms-field wpforms-field-textarea\" data-field-id=\"8\"><label class=\"wpforms-field-label\" for=\"wpforms-9292-field_8\">Va\u0161e zpr\u00e1va <span class=\"wpforms-required-label\">*<\/span><\/label><textarea id=\"wpforms-9292-field_8\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][8]\" required><\/textarea><\/div><\/div><input type=\"hidden\" name=\"wpforms[recaptcha]\" value=\"\"><div class=\"wpforms-submit-container\"><input type=\"hidden\" name=\"wpforms[id]\" value=\"9292\"><input type=\"hidden\" name=\"wpforms[author]\" value=\"8\"><button type=\"submit\" name=\"wpforms[submit]\" id=\"wpforms-submit-9292\" class=\"wpforms-submit\" data-alt-text=\"Odes\u00edl\u00e1ni...\" data-submit-text=\"Odeslat\" aria-live=\"assertive\" value=\"wpforms-submit\">Odeslat<\/button><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/promogen.cz\/wp-content\/plugins\/wpforms\/assets\/images\/submit-spin.svg\" class=\"wpforms-submit-spinner\" style=\"display: none;\" width=\"26\" height=\"26\" alt=\"\"><\/div><\/form><\/div>  <!-- .wpforms-container --><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"E-mailing, Newsletter D\u011aKOVA\u010cKA V\u00fdkonnostn\u00ed kan\u00e1l na d\u011bkovac\u00ed str\u00e1nce, kter\u00fd p\u0159in\u00e1\u0161\u00ed nov\u00e9 z\u00e1kazn\u00edky V PromoGEN se neust\u00e1le sna\u017e\u00edme hledat novinky, kter\u00e9","protected":false},"author":8,"featured_media":11352,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[101,88],"tags":[93,73,89,90],"class_list":["post-11338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-vykonnostni-reklama","tag-aktuality","tag-e-mailing","tag-ppc","tag-vykonnostni-reklama"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>D\u011aKOVA\u010cKA V\u00fdkonnostn\u00ed kan\u00e1l na d\u011bkovac\u00ed str\u00e1nce, kter\u00fd p\u0159in\u00e1\u0161\u00ed nov\u00e9 z\u00e1kazn\u00edky | promoGEN.cz<\/title>\n<meta name=\"description\" content=\"V PromoGEN se neust\u00e1le sna\u017e\u00edme hledat novinky, kter\u00e9 dok\u00e1\u017e\u00ed na\u0161im klient\u016fm zv\u00fd\u0161it tr\u017eby a hodn\u011b se zam\u011b\u0159ujeme na e-mail marketing. Z\u00e1sadn\u00edm p\u0159edpokladem pro funk\u010dn\u00ed e-mailov\u00e9 kampan\u011b je velikost a kvalita datab\u00e1ze kontakt\u016f. Pro sb\u011br kontakt\u016f je vhodn\u00e9 zapojit gamifikace, \u010di jin\u00e9, m\u00e9n\u011b hrav\u00e9 pop-up formul\u00e1\u0159e.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/promogen.cz\/cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"D\u011aKOVA\u010cKA V\u00fdkonnostn\u00ed kan\u00e1l na d\u011bkovac\u00ed str\u00e1nce, kter\u00fd p\u0159in\u00e1\u0161\u00ed nov\u00e9 z\u00e1kazn\u00edky | promoGEN.cz\" \/>\n<meta property=\"og:description\" content=\"V PromoGEN se neust\u00e1le sna\u017e\u00edme hledat novinky, kter\u00e9 dok\u00e1\u017e\u00ed na\u0161im klient\u016fm zv\u00fd\u0161it tr\u017eby a hodn\u011b se zam\u011b\u0159ujeme na e-mail marketing. Z\u00e1sadn\u00edm p\u0159edpokladem pro funk\u010dn\u00ed e-mailov\u00e9 kampan\u011b je velikost a kvalita datab\u00e1ze kontakt\u016f. Pro sb\u011br kontakt\u016f je vhodn\u00e9 zapojit gamifikace, \u010di jin\u00e9, m\u00e9n\u011b hrav\u00e9 pop-up formul\u00e1\u0159e.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/promogen.cz\/cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/\" \/>\n<meta property=\"og:site_name\" content=\"PromoGEN.cz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/promogencz\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-28T09:11:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-12T10:36:57+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/nahlad-blog.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1642\" \/>\n\t<meta property=\"og:image:height\" content=\"973\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marek R\u016f\u017ei\u010dka\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marek R\u016f\u017ei\u010dka\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/promogen.cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/promogen.cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/\"},\"author\":{\"name\":\"Marek R\u016f\u017ei\u010dka\",\"@id\":\"https:\/\/promogen.cz\/en\/#\/schema\/person\/a5f2c18565d3dff918816c97bfb1fe04\"},\"headline\":\"D\u011aKOVA\u010cKA V\u00fdkonnostn\u00ed kan\u00e1l na d\u011bkovac\u00ed str\u00e1nce, kter\u00fd p\u0159in\u00e1\u0161\u00ed nov\u00e9 z\u00e1kazn\u00edky\",\"datePublished\":\"2025-04-28T09:11:20+00:00\",\"dateModified\":\"2025-12-12T10:36:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/promogen.cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/\"},\"wordCount\":1765,\"publisher\":{\"@id\":\"https:\/\/promogen.cz\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/promogen.cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/nahlad-blog.jpg\",\"keywords\":[\"Aktuality\",\"E-mailing\",\"PPC\",\"V\u00fdkonnostn\u00ed reklama\"],\"articleSection\":[\"Marketing\",\"V\u00fdkonnostn\u00ed reklama\"],\"inLanguage\":\"cs\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/promogen.cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/\",\"url\":\"https:\/\/promogen.cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/\",\"name\":\"D\u011aKOVA\u010cKA V\u00fdkonnostn\u00ed kan\u00e1l na d\u011bkovac\u00ed str\u00e1nce, kter\u00fd p\u0159in\u00e1\u0161\u00ed nov\u00e9 z\u00e1kazn\u00edky | promoGEN.cz\",\"isPartOf\":{\"@id\":\"https:\/\/promogen.cz\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/promogen.cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/promogen.cz\/dekovacka-vykonnostni-kanal-na-dekovaci-strance-ktery-prinasi-nove-zakazniky\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/promogen.cz\/wp-content\/uploads\/2025\/04\/nahlad-blog.jpg\",\"datePublished\":\"2025-04-28T09:11:20+00:00\",\"dateModified\":\"2025-12-12T10:36:57+00:00\",\"description\":\"V PromoGEN se neust\u00e1le sna\u017e\u00edme hledat novinky, kter\u00e9 dok\u00e1\u017e\u00ed na\u0161im klient\u016fm zv\u00fd\u0161it tr\u017eby a hodn\u011b se zam\u011b\u0159ujeme na e-mail marketing. 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